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The Invite

Grand Opening Invitations

Put Structure to your Marketing

Contact Name: Barbara

Company Name: YES! Your Event Specialist



I am going to make invitations for a Grand Opening and need blank invitations. Any suggestions on where to purchase good quality blank invitations for a corporate organization?

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Be the first to comment - What do you think?  Posted by yesevent - March 11, 2010 at 6:13 am

Categories: Grand Opening Announcements, Grand Opening Tips, The Invite   Tags:

Podcast for Small Businesses

The Small Business Administration offers a Free Podcast on small businesses topics.  These are free podcast provided in mp3 format for users to download and listen too.  Here are the most current podcast topics:

Getting Started:

Simply click on the podcast icon () to listen to each program.

SBA Programming:

Financing a Small Business
Featuring Jim Hammersley, Director Office of Financial Assistance Loan Programs
U.S. Small Business Administration
SBA’s business loan programs provide a key source of financing for viable small business that have a real potential, but may not qualify for loans from traditional sources.
( Transcript )

Patriot Express Initiative
Featuring Bill Elmore, Associate Administrator Veterans’ Business Development
U.S. Small Business Administration

Members of our nation’s military community now have increased opportunities to start
or expand small businesses thanks to the Patriot Express Initiative.
( Transcript )
The SBA’s Long-Term, Fixed-Rate Loan Guaranty Program

Featuring Jim Hammersley, Director
Office of Financial Assistance Loan Programs
U.S. Small Business Administration

SBA’s Certified Development Company (504) loan program provides long-term, fixed-rate loans for small business owners who want to expand their businesses. Learn more about this loan program.

( Transcript )

Check List for Starting a Business

Featuring Wendy Baumann, President
Wisconsin Women’s Business Initiative Corp.
Milwaukee, Wisconsin

How can a prospective entrepreneur know if he or she is ready to start a business? This checklist helps you identify what you need to know and what you need to do to start a small business.

( Transcript )

SBA Programs Support Entrepreneurial Veterans

Featuring Bill Elmore, Associate Administrator
Veterans Business Development
U.S. Small Business Administration

U.S. veterans who want to start or expand their own small businesses can receive assistance including  SBA loan guarantees, management advice and government contracting programs to sell products and services here and overseas.

( Transcript )

Is Entrepreneurship for You?

Featuring Cheryl Mills, Associate Deputy Administrator
Office of Entrepreneurial Development
U.S. Small Business Administration

Each year more than 600,000 new businesses are started in the United States. Many will succeed while others fail. Find out if you have what it takes to be an entrepreneur and how training maybe be the key to success.
( Transcript )

The SBA Small Business Training Network—Log On!
Featuring Jim O’Connor, Director
Small Business Training Network
U.S. Small Business Administration

To succeed in business entrepreneurs must stay competitive. An essential ingredient to being competitive is training. Learn how SBA’s online Small Business Training Network—a virtual campus—can help potential and current small business owners start, grow and succeed.
( Transcript )

Selecting a Business That Fits
Lou Davenport
SCORE District Director Eastern Pennsylvania

It is said, the secret to starting a successful business is to “Find a Need and Fill It.” However, starting a business must be pursued for the right reasons or it is destined to fail. It is important that you select a business that blends with your interests, skills and expectations.
( Transcript )

Disaster Preparedness for Business Owners
Lori Adamo
President, Code Red Business Continuity Services

Business disasters can occur at any time and any place. It’s a good idea to have an emergency plan, before the disaster hits.
( Transcript )

Financing a Small Business
Carl Knoblock
District Director, SBA Pittsburgh District Office

Many entrepreneurs lack the financial resources to start or expand a small business themselves, so they seek financing from family, friends, venture capitalists, and small business loans.
( Transcript )

Creating a Business Plan
Don Martin
Business Counselor and Trainer from the Pennsylvania Small Business Development Center at Kutztown University

If you are thinking about starting or expanding a small business, having a good business plan may be the difference between success or failure. Learn how to develop a good business plan.
( Transcript )

Making Your Business Plan Work for You
Featuring Ernie Post, Director
Pennsylvania Small Business Development Center
Kutztown University
Kutztown, Pennsylvania
A business plan is a tool to help you effectively manage your business. But if your business plan is sitting in a drawer somewhere find out how to put it to work for you.


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Be the first to comment - What do you think?  Posted by Dale Obrochta - September 22, 2008 at 1:46 pm

Categories: Grand Opening Tools, SBA Podcast, The Invite   Tags: ,

Grand Opening Thank You Cards

You have just completed a successful grand opening and local government officials, vendors, and news media have all attended. It’s now time for the follow up marketing by sending out thank you cards for attending the grand opening.  The purpose of the thank you card is to one, thanking the individual for participated and two, keeping your name in front of the individual. The people who attended the grand opening are still potential customers and their word of mouth can mean an increase in revenue.  So take the time out to thank them for attending.

Ideas for a thank you card

  • Send out thank you cards two to three weeks after the grand opening.
  • Save postage cost by using postcard design. Cheaper than going first class mail, but limits your marketing capabilities.
  • Include business cards in the thank you envelope.
  • If the grand opening had a theme, select a card that continues the theme.
  • Design your own card using MS-Word Template. Download a template and add our own text.
  • Thank them with laughter. A funny thank you card can circulate between co-works and family giving you extra exposure.
  • Include company contact information and website in the footer of the card just in case people don’t know of your location.
  • A good resource of thank you content is This site is committed to saying “thank you” for all types of occasion.

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Be the first to comment - What do you think?  Posted by Dale Obrochta - July 30, 2008 at 10:04 pm

Categories: Grand Opening Thank You Cards, The Invite   Tags:

Grand Opening Ribbon Cutting Invitation

Invite to a Ribbon Cutting CeremonyAn invitation for a ribbon cutting ceremony requires more detail about the actual cutting ceremony then the activities. Local business leaders, government offices, vendors, family, and news media organizations are key participants in the ribbon cutting ceremony and should receive special invitations.  These individuals will require the exact time to be present, details on where to park, and who they need to contact upon arrival. The ribbon cutting invitation requests these guests to RSVP along with the number of attendees’ accompanying them. Send the invitations two – three week in advance so key figures have ample time to adjust their personal schedules.

These are key pieces of information that should be included in your grand opening ribbon cutting invitations design.

  • Company name
  • Full fire address
  • Full contact information – phone, email, and website
  • Date & time
  • RSVP date & contact telephone number
  • Dress attire
  • Ribbon cutting time
  • Schedule of grand opening activities

The tone of the invitations should conform to the responsibilities of the attendee. Since grand opening events theoretically have two formats, the ribbon cutting ceremony and the grand opening event, you need to design two invitations accordingly.

Grand Opening Event Invitations

A grand opening event invitation is for non key personnel. As a new business to the community, it is appropriate to send grand opening invites to Chamber of Commerce members, adjacent companies, vendors, and select business associates. Basic information about the grand opening event and activities will be included in the invite. Many of the attendees will come during the event and not the ribbon cutting ceremony. The goal of the invites is to highlight activities and special sales. These grand opening invite should include

  • Company name
  • Location
  • Date & Time of the scheduled activities
  • Specials being offered
  • Gift Information

Designing two invites for a grand opening event will insure both groups will have all the essential data to attend the grand opening.

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Be the first to comment - What do you think?  Posted by Dale Obrochta - July 14, 2008 at 8:02 am

Categories: Grand Opening Announcements, Grand Opening Invitations, Grand Opening Marketing, Grand Opening Ribbon Cutting, The Invite   Tags: , ,

Grand Opening Invitations

Grand Opening for a BakeryDrawing people to your grand opening is more than hanging a banners saying “Grand Opening”.  To craft a successful grand opening, you need to personally invite people to attend. A marketing tool called a grand opening invitation can assist in accomplishing this task. The grand opening invitation formally requests the presents of honored guests to attend the ribbon cutting ceremony. The invitation will include arrival time, location, and brief schedule of activities occurring at the event.  Since this is a formal invite, you will request they RSVP.  The RSVP will provide you with critical data for calculating the number of media kits and give-a-ways needed. Vendors, VIP customers, government officials, and media organizations should all receive a formal invitation.

RSVP for a Gift

Requesting a guest to RSVP implies that their present is important. Increase RSVP by including the following statement: Please RSVP for your free gift.  The free gift is a small thank you for attending, plus you can present them with a media pack. At this time you can request the number of attendees coming. Remember the more the merry, word of mouth advertising can help a business grow exponentially. If a spouse enjoys themselves at a grand opening, they will tell others about their experience and about your company.

Grand Opening Invite Design

The look and feel of the grand opening invitation can take many shapes

  • Postcard
  • Card
  • Invasion box
  • CD – DVD

The invitation design should reflect your corporate image. This subtle marketing technique will help you associate your business logo, slogan, and business philosophy to the customer. Grand opening invitations are your first impression made on the honored guests.

Colors, shape, and size will vary based on corporate image and budget.  If your company has a corporate logo or specific colors, work them into the design of the invitation.  If not, you can use a stock image to help enhance your invitation. Companies like Invitation Consultants specialize in creating invitations and prices start at $57.00.

Do it yourself Grand Opening Invites

Microsoft Publisher comes with built-in templates to create your own invitation or use MS-Word templates online and design your own invitation. Don’t limit your grand opening invitations to boring white paper.  Add color by using customer paper and envelopes.  Browse your local office supply store for custom paper and envelopes and do the printing yourself.

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Be the first to comment - What do you think?  Posted by Dale Obrochta - June 29, 2008 at 9:25 pm

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