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Grand Opening Events

New eBooks

Put Structure to your Marketing

If your planing a grand opening, search for ideas,  or just confused on how to market your grand opening then you need to checkout the eBooks on

These eBooks are concise to the point documents that cutout all the BS and gives you the information you need at your fingertips.

Get the eBook that will make your grand opening a success!

Be the first to comment - What do you think?  Posted by Dale Obrochta - March 29, 2012 at 9:58 am

Categories: Grand Open Advertising, Grand Opening Event, Grand Opening Events, Grand Opening Planning, Grand Opening PR, Grand Opening Press Release, Grand Opening Promotions, Grand Opening Tips, Grand Opening Training   Tags:

3 Grand Opening Ideas That Set the Stage For Your Business

While there are no firm statistics, professionals have noticed that the majority of businesses that close within the first two years did not have an official grand opening event. Those same pros continue to surmise that if you create a successful grand opening, you’ll set the pace for the weeks and months ahead. This has never been truer than it is today, as we see company after company closing its doors or downsizing. But what can be done for your particular business? Which types of grand opening ideas can draw the attention of customers as well as the media?

Bring in the Big Guns… or Cups or Tacos or Puppies or…

Here’s a phenomenal grand opening idea: Create a giant inflatable balloon of your product or logo and place it on the rooftop of your business. For instance, a Mexican restaurant could place a giant, inflatable taco on its roof with a banner that reads, “Now Open.” A local veterinary clinic could put a massive, inflatable puppy or kitten on their rooftop with signage declaring, “Grand Opening!”

Why giant inflatable balloons? Because they attract attention of all sorts. People busily going about their routines don’t even notice most of the advertising that comes their way. According to the Newspaper Association of America, Texas A&M University and the Journal of Concerned Scientists, Americans are exposed to well over 3,000 advertising messages each day from a variety of sources. Our senses are on overload and, therefore, most of the ads we view are blocked out.

However, place a 30-foot-tall giant taco up on the roof (higher than most of the other clutter like billboards, storefront banners, etc.) and drivers down your street suddenly wake up and smell the guacamole.

Gain Press Coverage

Your business can make good use of this second grand opening idea: Use inflatables to bring the press to your location. Inflatables are an exceptional way to garner media coverage. While yet another Mexican restaurant grand opening might not be considered news, a restaurant with a giant taco on its roof that drew in massive crowds is. Likewise, while a photo of a restaurant storefront isn’t an overly exciting picture, that massive taco is definitely a photo opp just waiting to happen.

Bring the Crowd Inside

Unless you’re hosting a sidewalk sale, having a crowd of customers outside your
door won’t do you much good. You have to bring the people inside your business. Grand opening idea number three is to use smaller, sealed inflatables as giveaways.

For example, sticking with the same Mexican restaurant theme, you might say the first 100 customers get a free, miniature, inflatable taco. You could create practically anything you want: inflatable mariachi singers, inflatable sombreros… the list is endless. Because everybody loves to get something free – and because they can be branded with your business name and address – sealed inflatables make the perfect giveaways.

As a business, you can’t neglect the importance of your grand opening. Use ideas that create a buzz in your community and that will attract the press. When you do it right, you’ll find that word-of-mouth advertising kicks in and the business just keeps on coming!

Stephanie Meacham is Vice President of Landmark Creations who has designed and manufactured custom inflatables since 1986. Looking for business grand opening ideas? Visit Landmark at today.

Subscribe to and keep getting tips and ideas on how to have a successful grand opening.

This post was submitted by Stephanie Meacham .

Be the first to comment - What do you think?  Posted by Dale Obrochta - November 20, 2008 at 3:43 pm

Categories: Grand Opening Events, Grand Opening Food Ideas, Grand Opening Inflatables, Grand Opening Tips   Tags: , , ,

Grand Opening Event – Evlov Pilates

JULY 25-27, 2008
with CELEBRITY TRAINER Siri Dharma Galliano

Friday, July 25, 2008
10:00 AM – 1:00 PM and 2:00 – 4:00 PM – Private and Semi-Private Sessions with Siri Galliano (by appointment only)
7:00 – 8:00 PM – The Down-Low on Joe…
8:00 – 10:00 PM – Enjoy the rest of the evening with music and food!

Saturday, July 26, 2008

10:00 AM – 12:00 PM – Classical Mat Class
1:00 – 2:15 PM – The Pilates Business Today
2:30 – 4:30 PM – Changing On: The Stability (WUNDA) Chair – What Exercises Can Be Done on that Chair?

Sunday, July 27, 2008
9:00 – 11:30 AM – Working Out on Cadillac and Wall Units
1:00 – 2:00 PM – Eyewitness to a Workout
2:30 – 4:00 PM – Intermediate Reformer Workout

Company : Evlov Pilates & Fitness

Contact Name: Evlov Pilates



Event Address: 6159 Poplar Avenue

City, State, Zip: Memphis, Tennessee 38119

Telephone Number: 901-461-9948

Be the first to comment - What do you think?  Posted by - July 12, 2008 at 8:39 pm

Categories: Grand Opening Announcements, Grand Opening Events   Tags:

Grand Opening Events – Announce it here!

Announce your Grand Opening EventDo you have a grand opening event coming up and are you looking to promote? If you said “Yes” then you need to post your grand opening event information here at   It’s FREE to post your grand opening event and all the details that go with the event.  Just click on Post Announcement at the top of the page and fill out the form.  The information will be reviewed by staff and will verify the data entered is about a grand opening event and not spam. thanks you for posting your grand opening event information and wishes you and your company great success.  Please take a minute or two and read an article about tips and ideas on how to make your grand opening event a success.

Subscribe to and keep getting tips and ideas on how to have a successful grand opening.

Be the first to comment - What do you think?  Posted by Dale Obrochta - July 10, 2008 at 9:38 pm

Categories: Grand Opening Crowd, Grand Opening Events, Grand Opening Marketing   Tags: , , ,

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