Viral Video Generates Business
Viral video can give your business the jump start it needs in this competitive world we live in. It is hard to generate publicity special for a grand opening. Just telling people that you have a new store or service does not mean they are moved to become promoters and share the information.
What you want to do is create a video or slide presentation that drives them to your Facebook fan page. Convert these people into excited fans. Once they become a fan, you can provide them with your store grand opening activities. Explain to them why your business is better, more efficient, convert these people into loyal customers. Tell these people how your business helps the community and encourage them to share the information.
This is free advertising.
Do you realize, that if your family shares your viral video, it can reach hundreds if not thousands of people, in just a couple days.
Have a contest among employees to see on whom can create a video that goes viral. Set some guidelines about how they represent the company and give an award to the person who gets the most videos. Just imagine, you have 20 employees working for you and five of them make a video. You have the potential to communicate thousands of views and you did not do anything but create the contest.
Just recently, a group of entertainer‘s made a friendly wager on who can get the most YouTube video views. At the end of the video, we are promoting our Facebook fan page. Hundreds, now moving into the thousands, are seeing these videos, and it only took us a couple hours to do it.
Remember to promote the viral video on Twitter and LinkedIn. Use all the tools available to you to get the word out about your grand opening.
Here was my submission. Again, the goal is to draw attention to your business. Give people a reason to join your Facebook page then once they join start telling them about all the fun and excitement that is happening at your grand opening.